E-commerce

E-commerce is a new way of conducting business and as with other new application of technology, it presents both opportunities for improvement and potential problems.

• Advantages
• reduce transaction costs
• speed the flow of goods and information
• improve the level of customer service
• enable the close coordination of actions among manufacturers, suppliers and customers.
• enable consumers and companies to gain access to worldwide markets
• Help developing countries to enter the global marketplace; hence reduce the gap between rich and poor countries.
• if advertising is done well on the web, it can get a firm's promotional message out to potential customers in every country.
• Using e-commerce sales support and order taking processing a business can reduce costs of handling sales inquiries.
• It increases purchasing opportunities for buyers.